Note: On April 6, 2026, the X (formerly Twitter) integration will be removed from HeyOrca, discontinuing X analytics and direct publishing. For more information, visit our FAQ page here.
With HeyOrca’s AI alt text suggestions, you can easily add descriptions to your images to create more inclusive content!
AI Alt Text
There are two ways that you can add alt text to your images:
On images directly in your HeyOrca Media Library
On images within your posts when creating a post
Alt text is only supported for Facebook, X (Twitter), Instagram, Pinterest, and LinkedIn images.
Alt text is supported for images and videos for Threads.
Alt text for GIFs is only for X.
Video tutorial - how to use Alt Text (1 min)
Adding alt text from your library
Using AI suggestions
Here’s how to add your own alt text or use our AI suggestions to your images in the Media Library.
From the calendar view, click on the Library icon located on the grey navigation bar:
Find the image you would like to add alt text to and click the three ellipses on the image, then click Add Alt Text:
A new window will open allowing you to enter in your own alt text, or use the AI suggestions.
AI suggestions are automatically generated by using artificial intelligence to analyze the content of your image and provide a description, to save you time! The suggestions will generate two suggestions at a time to choose from, with the option to re-generate suggestions.
To add in one of the suggested descriptions, click on the select button in the caption box to add it in!
If you'd like to generate a set of new descriptions, select the re-generate button indicated by the circular arrow.
You can also tweak an AI generated suggestion by adding it to the text box, and adjusting as needed.
Adding your own alt text
To add your own alt text instead of using the AI generated description, simply enter in your desired text.
Add alt text when creating posts
Using AI suggestions
On your HeyOrca calendar, begin by opening a post or story.
Upload an image to your post, and click the three ellipses on your image preview to edit the alt text of that image.
From here, the AI will analyze your image and provide two suggestions to add to your post.
To add a caption press the select button!
To generate a new set of captions, press the circular arrow next to the suggestions!
Adding your own alt text
If you'd like to add your own alt text, you can simply type it into the description box!
Your alt text has been added to the image on your post! This will be visible on the “Alt” tag on your image when you hover over it.
Your content is now accessible! Your audience will now be able to view your applied alt text on the supported platforms!