Learn how to schedule your Instagram Reels content from HeyOrca so you can collaborate, plan your content, and get feedback in the HeyOrca calendar!

Note: This feature is currently set as opt-in only. If you're interested in direct publishing for Instagram Reels, reach out to our in-app support team!

Here’s how to get started with your Instagram Reels.

Step 1: Create an Instagram Post on the calendar, or edit an existing post in the calendar.

Step 2: In the post type section, click the drop-down menu and change the “post” to “Reels”. This will format your post so that it is cropped to the dimensions you need for posting. Your Reels posts will be labelled on the calendar to differentiate them from other Instagram posts.

Step 3: Edit your Reel! You will be able to add multiple pieces of media. You’ll be able to get your approvals from your team as well as make comments or leave feedback!

Here's a video tutorial on scheduling an Instagram Reel from the calendar!


Step 4: When your Reel is scheduled, it will be published automatically from your calendar!

Here are some things to note when publishing Instagram Reels:

  • Reels are shared on your feed automatically and will appear in the Grid view, as long as they are directly published

  • Only Instagram business accounts that are enabled for direct publishing will be able to show upcoming Reels in the Instagram Grid Preview

  • You can choose a thumbnail from the video as your cover photo

  • Reels published through HeyOrca will be original audio (we aren’t able to choose trending audio at this time)

  • You can publish Reels up to 15 mins, but between 5 seconds & 90 seconds is recommended


Coming soon 👀

  • Ability to choose to share/not share to the feed

  • Ability to choose direct or mobile notification publishing reminders per post

Have questions? Reach out to support@heyorca.com anytime 🙌

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