In HeyOrca, you can add your links or websites to your posts in the calendar, and HeyOrca will load any associated media as the post's link preview. This makes it easy to associate media with your link and to help your followers access relevant content to your brand.
How to create a link preview
Step 1: Create a new post on the calendar, or edit an existing post. Step 2: Type or copy the link you'd like to include in your post into the copy section. If your link has media associated with it, it will be loaded as your preview!
My link isn't loading an image! What do I do?
If you're not seeing an image with your link, here are a few things that you can try:
Facebook posts
If a Facebook post contains a link, HeyOrca will display an informational message below the approval stage. Clicking this link will check the URL in your post with the Facebook Debugger.Since Facebook determines what link previews are shared, the Facebook Debugger will help show you what Facebook may use as the preview. HeyOrca tries to give the most accurate preview possible, but Facebook may determine a different image based on privacy and false information rules and regulations. We highly suggest using the Facebook Debugger if you are ever concerned about how your link preview will look once live on Facebook.
LinkedIn posts
Similar to Facebook, LinkedIn can also help preview your content accurately with the Post Inspector.All you need to do is copy and paste your link into the field of the Post Inspector.
LinkedIn will show you what to expect once the post has been published, as well as other helpful data below the link preview.
Publish Canadian news links & Bill C18
With the release of Bill C18, also known as the Online News Act, you may be wondering about how your Canadian News links will be displayed when your post is published. This article will go over how to identify a blocked news site, and what will happen when an article from a blocked site is published. We'll also show you how you can link out to relevant news articles from your Bio Link!
What is Bill C18?
Bill C18 was introduced by the Canadian Government to allow Canadian News organizations to receive a percentage of revenue generated by major tech companies and search engines from the promotion of news articles on their platforms.
In the response to this bill, Meta has blocked Canadian residents from being able to publish, and view content from restricted news organizations.
You can learn more about Bill C18 on the Government of Canada's Website here, and view Meta's response here.
Publish through HeyOrca
When a restricted news organization's links are published on a Facebook or Instagram post, the post will be blocked by Meta and will not appear when you click 'View Post' if you are within Canada.
The post will also not be visible on your Facebook page once live for your Canadian audience.
View news content as a Canadian
When looking at a restricted link on Facebook or Instagram, you'll be met with the following messages:
On a restricted Facebook page, Canadians will see the following message stating "People in Canada can't see this content"
On a restricted page on Instagram, Canadian viewers will see the same message.
Any site that is displaying this message will be blocked when an article from that site is published.
Add news links to your Bio Link to drive users
You can still add relevant news links on your Bio Link, and have users be redirected to the relevant news article URL.
Click here for a detailed guide on HeyOrca's Bio Link, available on Basic, Standard and Pro plans!
In the Grid view, you can add your relevant link next to your post.
Once published, your post will appear within your Bio Link
When a user clicks on the relevant post, they'll be redirected to the news article URL and will be able to view the content on their mobile app, or on their web browser.
