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Drive Traffic from Instagram with HeyOrca’s Bio Link
Drive Traffic from Instagram with HeyOrca’s Bio Link

Schedule your links to update on your Bio Link and have a link to your Instagram Bio! ‎

Updated over a week ago

We know that it’s hard to manage and organize all of your outbound links for your Instagram brands and clients. That’s why at HeyOrca, you can use Bio Link so you can have a landing page where all of your links relating to your content are in one place!

Your posts can now be associated with outbound links so that your followers can click through your posts and access the content you’ve referenced to your page.

The Bio Link is available for both Professional Accounts (Business and Creator) and Personal Instagram accounts!

Add Links

An image displaying the HeyOrca Instagram account's Bio Link page with various clickable post tiles

There are two ways in which you can add links to your Bio Link:

Through the HeyOrca Instagram Grid Preview

Click Grid on your calendar, and click an approval stage to view your upcoming future posts. On the right, you will see Click to add link to the right of each post:

GIF showing a cursor switching to the HeyOrca Grid view, and adding a link to an upcoming post

Click these to type or copy and paste your link in this field. Once your post is published, your link will automatically be added to your Bio Link list of active links.

Through Posts on the Calendar

Click on any Instagram post in the calendar, and you will have the option below the post editor to Bio Link.

Click the drop-down arrow to add your link, and click Save to save your changes. The link will go live to your Bio Link landing page once the post is published.

Screenshot with a red arrow pointing to the bio link drop down menu on the post preview page

Edit your Bio Link Landing Page

Step 1: In order to access your bio link settings, click on the Grid button on your calendar:

Screenshot with a red arrow indicating the Grid View button on the calendar

Step 2: Click the Settings gear to access your Bio Link Settings.

Image with a red arrow pointing to the settings button within the Grid view

Your Bio Link settings are where you can edit colors, current display options, and your CTA buttons. You can also copy your Bio Link from this page to easily place it in your Instagram Bio later.

Here’s an explanation of what you can do with the Bio Link Settings Page:

Screenshot of the HeyOrca Bio Link settings page where a user can edit their Bio Link settings

Make sure to Activate your Bio Link so that you can start using it with your posts! Make sure the toggle is set to blue as shown below to activate your Bio Link.

Image displaying a red arrow pointing to the Bio Link activation toggle in the Bio Link settings page

Address: The link that you copy and paste into your Instagram Bio so that your followers can access your post-related links.

Enlarge First Image : This allows your most recent post to appear bigger than the rest of your posts to attract attention. You can turn this on or off with the check box to the right of this option. A preview of your post caption will also display as shown below if you choose to enable this option.

Screenshot of the Enlarge First Image button for the Bio Link with the toggle turned on

Page Background Color: The color that your bio link landing page will be when it is clicked.

CTA Buttons: These would be your main buttons that appear at the top right of your bio link landing page. They will appear on the top right of your landing page:

Screenshot of the HeyOrca Instagram account Bio Link page

Published Posts in your Instagram Grid Preview

You can now see your Published Instagram Posts that you’ve verified with HeyOrca on the Instagram Grid Preview.

You will see the published posts for Instagram highlighted in blue, or white, as shown below when you have selected Published Posts.

Screenshot of the Grid View, displaying only published posts on the Instagram account

​​When the Published Posts toggle is off, posts will be pulled in from Instagram directly, but the filter for posts published from HeyOrca will be turned off.

This means that HeyOrca will not show any posts that are marked as published in HeyOrca but have not been verified through HeyOrca. Learn more about Post Verification in HeyOrca.

Here is what each color indication means:

Only Blue: Published or Notified in HeyOrca but either has been deleted on Instagram or not yet verified in HeyOrca.

Image displaying 2 posts in HeyOrca's Grid View, where URLs can be added.

Instagram logo only: Post was pulled in from Instagram and either scheduled/published outside of HeyOrca or manually published but not yet verified in HeyOrca.

Image displaying the field where a URL can be added to a post for BioLink.

Blue + Instagram logo: Published from HeyOrca and Verified in Instagram.

Screenshot displaying published posts indicated with a blue icon and an Instagram logo indicating posts that are published and verified

Add More CTA Buttons, Custom Colors

Here’s how to update and use your Bio Link settings:

Step 1: From the calendar view, click Grid to access your Bio Link:

Step 2: Click the Gear Icon next to your Bio Link in the Instagram Grid Preview:

You'll be able to add more CTA buttons, as well as customize your button colors. Click any of the buttons beside your CTA prompts to choose a custom font and button color!

GIF showing how to change the page background color using the color picker in the BIo Link settings

Enlarging your first image will allow your most recent post to expand in size, creating more attention towards the most recent content on your landing page. Click on the toggle to activate it.

You can also choose a custom background color with HeyOrca BioLink! Click the Background color box to customize your color.

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