HeyOrca currently supports all photo file formats by converting any uploaded photos into the recommended formats as outlined by Facebook, X (Twitter), LinkedIn, and Instagram.

Uploading content to HeyOrca

To upload content, you can easily drag and drop media into your calendar tile, into your post, or by pressing the upload button!

Drag and Drop to Post

Here you can drag and drop media to an existing post!

Drag and Drop to calendar tile

You can drag and drop media to a calendar tile to create a new post!

Drag and Drop to post tile

You can also add new media to an existing post by dropping media into an existing post on the calendar.

Upload Button

Media can also be uploaded by pressing the upload button in the library, and when creating a post!

Recommended photo and GIF formats

To ensure your photos upload with the best quality, we recommend these settings:

Facebook

Supported image media types: JPG, PNG, GIF
Image Height/Width: 720px, 960px or 2048px wide
File Size - Facebook will compress anything over 100KB

HeyOrca will also support the following maximum file sizes & compress the photos and gifs to meet Facebook’s requirements

File Size: 25mb
Image Height: 8888px
Image Width: 8888px

Check out Facebook’s recommendation on photo formatting

X Photos

Supported image media types: JPG, PNG
Image size <= 5MB - X will compress anything larger

X GIFs

Supported image media types: GIF
Resolution should be <= 1280x1080 (width x height)
Number of frames <= 350
Number of pixels <= 300 million
Filesize <= 15Mb - X will compress anything larger

HeyOrca will also support the following maximum file sizes & compress the photos and gifs to meet X’s requirements

File Size: 25mb
Image Height: 1280px
Image Width: 1080px

Check out X's Guide to Uploading Media Files

LinkedIn (Business & Personal pages)

Supported image media types: JPG, PNG, GIF
Supports up to 20 images per post, or 1 GIF per post.
Filesize <= 3MB - LinkedIn will compress anything larger
Image Height: 1200px
Image Width: 688px
Aspect Ratio: 1.91:1

You can view LinkedIn image specifications here

HeyOrca will also support the following maximum file sizes & compress the photos to meet LinkedIn’s requirements

File Size: 25mb
Image Height: 1280
Image Width: 1080

Pinterest Photos

Pinterest recommends a 2:3 aspect ratio (e.g. 1,000 x 1,500 pixels). Other ratios may cause your Pin to truncate, or may negatively impact performance.
Videos are not able to be published through Pinterest in HeyOrca

View Pinterest's Best Practices to help increase the performance of your content!

Instagram Photos

Max file size of 8MB
Aspect ratio between 4:5 and 1.91:1
Min. width: 320
Max width: 1440
Height depends on width restrictions and aspect ratio
File format: JPEG
Up to 10 images for direct publishing
Up to 20 images supported for notification publishing only

Instagram GIFs

Instagram does not currently support the file type .gif - to upload a gif, first, convert it to an MP4

Check out Instagram’s Guide to Posting Images

Here are the recommendations for GIF uploads, based on GIPHY best practices:

Uploads limited to 15 seconds, but we recommend no more than 6 seconds.
Uploads are limited to 100mb, but 8mb or lower is best.
The Source video resolution should be a maximum of 720p, but we recommend 420p or lower.

Google My Business Photos

Single Image posting capability
Minimum Size: 250 x 250 pixels
Maximum size: 5200 x 5300 pixels
Recommended Resolution: 720 x 720 pixels
Size: Between 10kb and 5mb

Edit photos in HeyOrca

With our built-in Photo Editor, it’s easy to alter and enhance the images you’re posting on social media.

Our Photo Editor allows you to crop, adjust, add filters, add text overlays, and more! You can edit your post’s images by selecting the Edit icon.

Crop your photos

Crop your images by selecting Transform and select a preset dimension or create a custom ratio for your edits. The transform tool also allows you to rotate your images, as well as select preset dimensions based on the platform!