HeyOrca currently supports all photo file formats by converting any uploaded photos into the recommended formats as outlined by Facebook, Twitter, LinkedIn, and Instagram.
To ensure your photos upload with the best quality, we recommend these settings:
Supported image media types: JPG, PNG, GIF
Image Height/Width: 720px, 960px or 2048px wide
File Size - Facebook will compress anything over 100KB
HeyOrca will also support the following maximum file sizes & compress the photos and gifs to meet Facebook’s requirements
File Size: 25mb
Image Height: 8888px
Image Width: 8888px
Check out Facebook’s recommendation on photo formatting
Twitter Photos
Supported image media types: JPG, PNG
Image size <= 3MB - Twitter will compress anything larger
Twitter Gifs
Supported image media types: GIF
Resolution should be <= 1280x1080 (width x height)
Number of frames <= 350
Number of pixels <= 300 million
Filesize <= 15Mb - Twitter will compress anything larger
HeyOrca will also support the following maximum file sizes & compress the photos and gifs to meet Twitter’s requirements
File Size: 25mb
Image Height: 1280px
Image Width: 1080px
Check out Twitter's Guide to Uploading Media Files
LinkedIn (Business & Personal pages)
Supported image media types: JPG, PNG
Gifs not supported
Filesize <= 10MB - LinkedIn will compress anything larger
Image Height: 1200px
Image Width: 688px
HeyOrca will also support the following maximum file sizes & compress the photos to meet LinkedIn’s requirements
File Size: 25mb
Image Height: 1280
Image Width: 1080
Pinterest Photos
Pinterest recommends a 2:3 aspect ratio (e.g. 1,000 x 1,500 pixels). Other ratios may cause your Pin to truncate, or may negatively impact performance.
Videos are not able to be published through Pinterest in HeyOrca
Check this link to see more Pinterest Best Practices to help increase the performance of your content!
Instagram Photos*
*Multi-Image posts will download to your phone before posting
Aspect Ratio: 1.91:1 and 4:5 (a height between 566 and 1350 pixels with a width of 1080 pixels)
If your photo isn’t within that aspect ratio, Instagram will crop it
Direct Publishing Images:
Max file size of 8MB
Aspect ratio between 4:5 and 1.91:1
Min. width: 320
Max width: 1440
Height depends on width restrictions and aspect ratio
File format: JPEG
Instagram GIFs
Instagram does not currently support the file type .gif - to upload a gif, first, convert it to an MP4
Check out Instagram’s Guide to Posting Images
Instagram Buffer Integration Photos
Minimum Size: 250 x 250 pixels
Maximum size: 1920 x 1920 pixels (8GB)
*GIFs are not compatible with the Instagram Buffer Integration.
Here are the recommendations for GIF uploads, based on GIPHY best practices:
Uploads limited to 15 seconds, but we recommend no more than 6 seconds.
Uploads are limited to 100mb, but 8mb or lower is best.
The Source video resolution should be a maximum of 720p, but we recommend 420p or lower.
Google My Business Photos
Single Image posting capability
Minimum Size: 250 x 250 pixels
Maximum size: 5200 x 5300 pixels
Have more questions? Reach out to support@heyorca.com anytime👌