Use this guide to connect a supported social account to your calendar as well as how to find your page for each network.
How to connect social accounts
Required Access for Each Account:
Facebook - Admin on the Facebook page.
Instagram Business - Admin on the Facebook page that is connected to the Instagram Business account.
LinkedIn Company and Showcase - You need to be a Content Admin or a Super Admin on the LinkedIn Page.
TikTok, X, LinkedIn Personal, Google My Business, Pinterest - Must be logged in to the account you are trying to connect to HeyOrca in your browser.
Facebook and Instagram Professional Accounts
Before you begin, it's important to note the requirements for Facebook and Instagram pages:
Facebook Page - Admin Access
Instagram Business account used for Direct Publishing - A Professional or Creator account that is connected to a Facebook Page
Instagram Personal Account - Login access to the Instagram account
Step 1: Go to the Calendar Settings page by clicking the gear icon on your dashboard or in the left hand navigation bar from any other page in HeyOrca.
Step 2: Choose what type of account you would like to connect to that calendar.
We currently support Direct Publishing for the following social media networks:
Facebook Pages
X (Twitter) Profiles
Instagram Business Accounts (Image/Video Posts and Reels)
TikTok Business Accounts
LinkedIn Personal, Showcase, and Company Pages
Google My Business
Pinterest
Step 3: You will be redirected from HeyOrca to the social network you are trying to connect to authorize the connection.
Step 4: Choose the page that you want to connect and that's it!
Once your account has been added, you'll be redirected back to your settings page to add more accounts.
Note: If you are running into any issues or not seeing accounts, you can try the troubleshooting steps in our Reauthorization 101 article.
For X, Google My Business and LinkedIn Personal
You can use the guide below:
Step 1: Open a separate browser tab and log in to the account you are trying to connect.
Step 2: Go back to HeyOrca and try to connect the account again.
Learn more about connecting a Google My Business page.
Connecting a Placeholder Channel
Need to plan for another network or don't have direct publishing permissions for the account?
Try a Placeholder Account!
Connect Placeholder Accounts to act as placeholders on your calendar.
Placeholder accounts in HeyOrca let you create posts for social accounts that aren’t directly supported for publishing. Instead, you can publish content using mobile or email notifications.
With Placeholder accounts, your team can centralize content planning and strategy in HeyOrca, keeping everything in one place. When it's time to publish, you'll receive a reminder notification, making it easy to post with just a few clicks. Whether for Reddit, emails or blog posts, or accounts like BlueSky, Facebook Groups, or Instagram accounts not yet connected to a Facebook Page, Placeholders are a great tool!
Collaborate with team members on edits, and send to your clients for approval. The only difference is you’ll have to publish placeholder content manually.