As of December 4, 2024: Personal Instagram accounts are no longer supported from Meta and have been converted to Placeholder accounts.
Due to Meta's API requirements, in order to publish directly to Instagram, you'll need to ensure that:
the Instagram account is a Professional Business or Creator account
the Instagram account is linked to a Facebook Page.
Connect your Facebook Page and Instagram account
From Facebook, click Profile or your profile picture to go to your profile.
Select Edit profile.
If you have a business account, scroll to Public business information.
If you have a creator account, scroll to Profile information.Click Page, then click Connect or create.
Click Continue.
Click Login to Facebook, then click Continue to review your Facebook account. (If you’d like to use a different account, click Switch Facebook account.)
Choose the Page you’d like to connect to, then click Connect.
(Or, tap Create a new Facebook Page, and follow the steps to create a Page.
Your Instagram account should now be connected to the Facebook Page.
👀 FYI: If you select an existing Page, you may be prompted to log into your personal Facebook account. This is a required authentication step to confirm that your personal Facebook account has access to the Page.
Connect your Instagram account for direct publishing
Once you've confirmed your Instagram account is a Business or Creator account and is connected to a Facebook Page, you can set up your account in HeyOrca.
From your workspace, go to Settings.
From the Integrations tab, click Add account.
Find Instagram from the Integration options modal and click Connect
Click Continue from the connection page, then follow the authorization prompts from Meta.
Once your account is successfully connected, go to back to your workspace Settings > Integrations.
Locate the account you want to change the publishing settings and select Custom Publishing Method from the dropdown menu to the right of the channel name.
Select the publishing method for each post type (Post, Story and Reel)
(You'll have the option to select direct or notification publishing as your desired publishing method. You can also choose the user who will be the notification receiver and the notification type using this menu)
FAQ for Instagram Publishing
Why can I publish an image carousel with more than 10 images?
Why can I publish an image carousel with more than 10 images?
While Instagram allows for users to upload 20 images for a carousel natively in the Instagram app, HeyOrca users are limited to 10 images due to API limitations from Meta. Posts with more than 10 images can be published via Notification Publishing.