Publish single image posts directly to your Instagram account through HeyOrca by connecting a Buffer account. Here’s how! 🥳

A video of this process can be found here.

Step 1: 

Make sure you have switched your Instagram profile to a business account. 

To switch to a business account: 

  • Open the Instagram app

  • Tap profile photo in bottom right corner

  • Tap the 3 lines in the top right corner

  • Tap Settings at the bottom of the menu

  • Tap Account

  • Tap Switch To Business Account

Step 2:

Make sure you have connected a Facebook page to your Instagram Business account

To connect a Facebook Page to your Instagram account:

  • Open the Instagram app

  • Tap profile photo in bottom right corner

  • Tap Edit Profile

  • Tap Connect or Create

Note: You must be an Admin on the Facebook page in order to connect it to your Instagram account.

Step 3: 

Sign up for Buffer and connect your Instagram account to Buffer and set up Direct Scheduling for Instagram.

To create a Buffer account, you will need to start a 14 day free trial. Once your trial period ends, your account will automatically become a free account! With a free Buffer account, you can connect up to 3 Instagram profiles including both business and/or personal pages.

Step 4:

Connect your Buffer account to HeyOrca! 🙌

  • Go to your calendar settings

  • Go to the social accounts tab 

  • Click “Add Instagram via Buffer”

  • Make sure you are logged in to the right Buffer account, click continue and allow access. 

  • Click on the page you want to connect to HeyOrca

  • Here is a video of this process!

That’s it! Now you can directly schedule and publish single image posts to Instagram through HeyOrca. Check out the content requirements for Instagram feed posts here.

If you're having trouble with connecting your Social Media to Buffer, check out Buffer's help section for trouble shooting practices:

As HeyOrca works towards becoming an Instagram partner, it is important to note that current partners of Instagram are only able to directly publish single image posts and videos. Instagram partner platforms must also use mobile apps or notifications to publish multi-photo and story posts.

***Note: Instagram posts can have up to 30 hashtags at a time.

Have more questions? Reach out to anytime 👌

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